THE ALAMO

Budget: $107m Financed by: Disney
Domestic Gross: $22,414,961 Domestic Distributor: Disney (Buena Vista)
Overseas Gross: $3,405,000

alamoThe Alamo was originally set up between Disney, producer Brian Grazer, director Ron Howard and star Russell Crowe, but Disney’s Michael Eisner would not come to terms with a $125 million budget, with $30 million of the costs and 25% of the gross going to the three men.  Disney instead hired John Lee Hancock as director and set the budget around $75m, which soon swelled to $107m and after US distributions costs, The Alamo cost Disney $140m, according to financial investor reports.  The film was to be a prestige 2003 Christmas release and Oscar contender, but was pushed back as Disney claimed The Alamo was not ready and slated the film for an Easter release.  The Alamo opened in 2,609 theaters and pulled in a disastrous $9,124,701 and showed terrible legs at the box office dropping 54.6% in its second weekend to $4,138,571 and saw a 50.9% third weekend drop to $2,033,127.  The Alamo closed its run as one of the biggest money losers of all time with $22,414,961 leaving Disney with only $12.3m after theaters take their percentage of the gross.  Disney dumped the expensive film overseas in a small release in only a few countries to just $3,405,000 and sent The Alamo straight to video in almost every market.