CASE 39

Case 39

Budget: $27 million Financed by: Paramount
Domestic Gross: $13,261,851 Domestic Distributor: Paramount Vantage
Overseas Gross: $15,511,976
Directed by: Christian Alvart
Starring:
Renee Zellweger
Produced by: Steve Golin

Case 39 box officeParamount financed this $27 million horror entry back in 2006 under Brad Weston, who was president of production for Paramount and would shelve Case 39 until 2010 — two executives later.  Paramount released the film in most overseas territories first in 2009 and United International Pictures (which is a joint distribution arm between Paramount and Universal) released in others.  The film pulled in $15.5 million overseas and did moderately well in spanish speaking territories, so Paramount decided to release the delayed film in the US with a marketing campaign toward hispanics.  The film grossed $3.8 million in Spain and $3.3 million in Mexico, which posted the highest overseas numbers.  Case 39 opened in the US the same day as the horror film Let Me In and the two pics cannibalized themselves, competing for the same audience looking for frights and both films lost at the box office.  Case 39 opened with $5,350,570 and the horror market was further saturated the following weekend when My Soul To Take was released and Case 39 declined 49.9% to $2,680,305.  The long delayed film pulled in just $13,261,851 in the domestic market, which after theaters take their percentage of the gross, wouldn’t cover even half of just the ad spend.  The movie went straight to video in Italy and France.