WINTER’S TALE

Winter's Tale

Budget: $60 million (estimated) Financed by: Warner Bros; Village Roadshow
Domestic Gross: $12,600,231 Domestic Distributor: Warner Bros
Overseas Gross: $18,525,000
Directed by: Akiva Goldsman
Starring:
Colin Farrell
Russell Crowe
Produced by: Marc Platt

Winter's tale box officeOriginally listed as a $75 million budget during press releases before filming, Winter’s Tale was reported by Warner Bros as a $60 million budget at the time of its release.  The pic was financed by Warner Bros and Village Roadshow and Warner Bros spent a colossal $42.8 million just in domestic TV ads (the 6th highest spend of the year) and marketing blitz well over $50 million for the US release.  Winter’s Tale was released over the Valentines Day frame, competing for auds against Endless Love and About Last Night and it tanked with an opening weekend of $7,297,694 — placing #7 for the weekend.  The pic fell a huge 70.2% in its second weekend to $2,173,455 and promptly lost most of its theater count.  Winter’s Tale closed its run with an awful $12,600,231 and Warner Bros would see back about $6.9 million after theaters take their percentage of the gross.  Warners went further into the red after an expensive worldwide marketing spend that saw poor numbers in every market, grossing an overseas total of just $18.5 million.  WB and Village Roadshow might have released one of the biggest flops of 2014, but the week before Winter’s Tale crashed, they struck gold with The Lego Movie which retained the #1 box office spot on Tale’s opening weekend.  Home video sales were $4.7 million.