THE BRAVE ONE

The Brave One

Financed for an estimated $70 million by Warner Bros and Village Roadshow, WB opened the film in the US in 2,755 theaters and The Brave One was tracking for a mid to high teens opening. The Jodie Foster vehicle came in slightly below expectations with $13,471,488 though it won the slow weekend against holdover 3:10 To Yuma and new openers Mr. Woodcock and Dragon Wars. The film which skewered toward an older femme audience, was expected to have strong legs, but The Brave One fell 45.7% to $7,313,437 in its second weekend and declined 49.1% in its third frame to $3,719,285 and closed its US run with a disappointing $36,793,804. Overseas, the film pulled in weak numbers, grossing just $32.9 million. WB saw the strongest numbers from a modest $4.2 million from Germany. Australia based Village Roadshow distributed in their home country and the film cumed just $1,788,914. With a worldwide total of $69.7 million WB/Roadshow would see back about $38.3 million after theaters take their percentage of the gross, far below the worldwide P&A spend and the theatrical receipts wouldn’t touch the budget. Recorded domestic home video sales were an ok $17.8 million. After The Brave One disappointed at the box office, Warner Bros president of production Jeff Robinov got into hot water after an article from Deadline founder Nikki Finke began circulating about how Warner Bros would no longer put females in the lead — this is also after The Invasion (also produced by Joel Silver) tanked.