Proud American
| Budget: N/A | Financed by: American Airlines; Coca-Cola; MasterCard; Walmart |
|---|---|
| Domestic Gross: $131,357 | Domestic Distributor: Slowhand Cinema |
| Overseas Gross: $0 | Directed by: Fred Ashman |
Americans were apparently too proud to pay to see a propaganda film about America and Proud American set the record for worst wide release opening ever. The budget was unreported and financed by American Airlines, Coca-Cola, MasterCard and Walmart and this shameless piece of hackwork portrays the greatness of the early days of Coca-Cola and Walmart — as well as vignettes of tolerance and other mishandled complicated issues in American life. The film was self released through Slowhand Cinema and opened in 750 theaters and grossed a pitiful $96,076 with a $128 per screen average for the weekend. Proud American was dropped from all but 6 theaters going into its second weekend and was yanked out of release after its second week with just $131,357. Oddly enough, an American propaganda film never found release overseas. If Proud American made it onto the home video market, there is no sign of it anywhere online.