Let Me In

Budget: $20 million Financed by: Hammer Films; Overture
Domestic Gross: $12,134,935 Domestic Distributor: Overture
Overseas Gross: $12,010,678
Directed by: Matt Reeves
Chloë Grace Moretz
Produced by: Tobin Armbrust

Let Me In box officeLet Me In was financed by the newly revived Hammer Films and Overture for $20 million and about two months before its release Relativity purchased Overture from Starz and released their final three pictures: Let Me In, Jack Goes Boating and Stone.  The decently reviewed remake of the 2008 pic opened in the US against the horror dud Case 39 and the two films cannibalized each other’s audience.  Let Me In was booked in 2,020 theaters to a poor $5,147,479 — when The Social Network led the box office and it came in at #8 slightly behind Case 39.  Inexplicably, Relativity released the horror flop My Soul to Take the following weekend, adding more horror clutter to the market.  Audiences gave it a C+ cinemascore (not uncommon for the genre) and the pic declined 52.5% to $2,447,618 and fell 66.1% in its third frame to $830,676.  Let Me In closed with only $12,134,935 and after theaters take their percentage of the gross, not even 1/3 of the ad spend would be covered.  Overseas, the film produced poor numbers across numerous distributors with $12 million and Icon distributed in Hammer’s home country the UK and opened the film wide in 363 theaters to a poor $790,653.  Let Me In quickly closed its UK run with a weak $2,236,692 and Icon also distributed in Australia to a dismal $918,014.